As a woman entrepreneur, you already know the odds are stacked against you. You need to work extra-hard to rise above numerous obvious and invisible challenges in your journey to business success. Whether you are starting out or looking to expand your business, you need an ally, an active, dynamic resource that works specifically for you, to bring you clients, money, or both.
Let your website be that ally.
Use your website to establish a direct relationship with your customer.
Make it easy for users to navigate your website, and help them take the step from prospect to client.
Demonstrate your strengths and skills effectively to inspire confidence in prospective clients.
Turn your website into a working sales agent that gets more customers to sign on the dotted line.
In the last two decades, I worked as an editor with publishing houses, and also dabbled in digital publishing (e-books), graphic design and web development. In 2017, I quit my job to pursue web design full time. I believe that a woman-led business should be a force to reckon with, and one way to do that is for us to build connections with each other. As a woman solo-preneur, I want to support other women-identifying individuals by helping them build the websites they need. (This doesn't mean I don't work with other genders. Everyone is welcome.)